Mental health initiative provides free short-term counselling for eligible individuals. Eligibility criteria include being financially unable to pay for counselling in current financial situation, willing to follow through with a minimum of four counselling sessions, willing to start the process no later than two weeks after hearing back about acceptance, and willing to provide feedback on the experience. Usual term is four sessions, with possible further support. Counselling is provided by a network of private counsellors; most sessions are online, but in-person sessions may be available for Vancouver residents. Serves BC. Program is funded by donations and sales of WIRTH hats as promotional items, team gifts, and events swag. Nonprofit society, registered charity.